School of Motion - Advertisement Snippet
Using the School of Motion logo as the foundation, I created a three-scene CGI/Motion Graphics advertisement to showcase the creative spirit of this industry-leading training company.
The project explores a range of Cinema 4D techniques, including vertex maps, fields, displacement workflows, procedural materials, and animation to transform a simple logo into a dynamic visual sequence. Each scene focuses on a different effect and transition, demonstrating how these tools can work together to create engaging, cinematic motion graphics.
Beyond the final animation, this project was an opportunity to experiment with new workflows, strengthen my understanding of procedural animation, and reinforce key techniques through repetition. Every iteration helped build confidence and improve efficiency, making the creative process just as rewarding as the finished result.
I also rendered the project using Octane Render, taking advantage of its speed and realistic lighting to achieve the final look.
Overall, it was a fun and enjoyable project that pushed me to explore new ideas while continuing to develop my CGI and motion design skills.
